The ColdwellBanker.com iphone

•Consumers will be able to:
-Search for listings
-View property details
-Browse photos
-Contact listing agent
-Use the home value estimator
 
coldwellbanker.com on your iPhone - Home Screen by coldwellbanker.

 
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iphone property search

•Consumers can search for listings in their area just as they would from their computer.

•From the results they can click “View” to see the property details

 
coldwellbanker.com iPhone - Listing Results by coldwellbanker.

 
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iphone Property details

 

•View property description
•Browse photos
•Map the property
•Contact a Sales Associate instantaneously

 

 
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iphone home value estimator

Enter an address to see the estimated home value

•Ability to map the property

•Find a similar home that’s currently for sale

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Iphone Homes

It’s a new mobile era for real estate.

coldwellbanker.com is now available through a unique real estate browsing experience on your iPhone. Just open up your browser and go to coldwellbanker.com to search for listings, find home values in your area, or even contact a Coldwell Banker® Sales Associate right from the palm of your hand.

Enjoy a new way to dream about that future home or find a place closer to work with coldwellbanker.com for your iPhone or iPod Touch.

Check out the photos and video below.

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Realogy.com writes Coldwell Banker Becomes First National Real Estate Brand to debut Iphone search

Coldwell Banker Becomes First National Real Estate Brand To Debut Home Search Interface For iPhone

About Coldwell Banker®Since 1906, the Coldwell Banker® organization has been a premier full-service real estate provider. In 2007, Franchise Times magazine’s prestigious Top 200 issue ranked the Coldwell Banker system No. 1 in real estate for the eighth straight year and 12th among franchisors in all industries. The Coldwell Banker System has approximately 3,600 residential real estate offices and 110,000 sales associates in 47 countries and territories. The Coldwell Banker System is a leader in the industry in residential and commercial real estate, and in niche markets such as resort, new home and luxury property through its Coldwell Banker Previews International® division. It is a pioneer in consumer services with its Coldwell Banker Concierge® Service Program and award-winning Web site, http://www.coldwellbanker.com/. Coldwell Banker Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate LLC. Each office is independently owned and operated.

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Tampa Bay Business Journal on the New Coldwell Banker Iphone Real Estate Search

Tampa, St. Petersburg flatten existing home sales – Tampa Bay Business Journal
Next-Gen Real Estate: Coldwell Banker embraces the iPhone
September 30, 2008 ·

Kudos To CWB for this move. The iPhone has truly raised the bar in our expectations from the cellphone and techonlogy market. The iPhone may only be one phone, but every other handset manufacturer is tripping over itself trying even come close to their technology and ever-growing market share. This may not provide big returns immediately, but whatever they may have spent on developing this special site for Apple’s “Safari” mobile web browser will prove to provide exponential growth in customer outreach.

coldwellbanker.com is now available through a unique real estate browsing experience on your iPhone. Just open up your browser and go to coldwellbanker.com to search for listings, find home values in your area, or even contact a Coldwell Banker® Sales Associate right from the palm of your hand.

 
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Coldwell Banker Debuts Real Estate Search for Iphone

 
 
 
Coldwell Banker isn’t letting the nation’s financial crisis get them down. Instead, they’re debuting some innovative technology in the form of a customized online platform optimized for iPhone users. With their new iPhone-ready site available from iphone.coldwellbanker.com, you can perform real-time searches for homes or home values right from the palm of your hand. This launch makes Coldwell Banker the first full-service national real estate brand to launch a customized online platform just for the iPhone.Although this iPhone “app” isn’t a true app in the sense that you download it from the iTunes app store, it may as well be. This fully-functional home search tool is available to anyone who visits coldwellbanker.com from their iPhone. The web site will recognize that the visitor is using an iPhone and will redirect them to the new iPhone version of the site.

How It Works
From here, there are two tabs available: “Find Homes” and “Home Values.” To look for a home, you can search by entering in criteria such as city, state, zip, minimum and maximum price, and number of beds and baths. You can also specify via checkboxes whether you want to see new listings only (new in the last 7 days) or open houses listed first.

The search results appear in an easy-to-read scrollable format that surprisingly manages to fit 8 per page. The listings show price, number of beds/baths, location, realtor, and even a photo. To see more information, you only need click the “View” button.

For anyone who has ever been house-hunting, you know that sometimes what you need isn’t a set of listings, but a general idea as to whether the neighborhood you’re touring is even in your price range. For that, there’s the “Home Values” tab, which will display the prices of the homes in a certain address.

See it in action:

This iPhone platform represents a further embrace of modern technology by Coldwell Banker. Earlier this year, they became the first national real estate company to deliver listings to in-car GPS devices through Dash Navigation. That device integration let drivers pull up Coldwell Banker listings, map them, and get directions. Now with the iPhone app, they’ve made another step towards engaging the gadget-loving consumer…a wise move perhaps since those with the shiniest of toys may be the only ones who can afford to move right now.

Written by Sarah Perez

 
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Coldwell Banker Iphone press release

COLDWELL BANKER BECOMES FIRST NATIONAL REAL ESTATE BRAND TO DEBUT HOME SEARCH INTERFACE FOR iPHONE

PARSIPPANY, N.J. – Sept. 29, 2008 – Continuing to blaze a path of innovation in the real estate industry, Coldwell Banker Real Estate LLC today became the first full-service national real estate brand to launch a customized online platform for iPhoneTM users.

The Coldwell Banker flagship Web site, coldwellbanker.com, now has a different look and feel, along with navigation specifically tailored for optimal viewing on the iPhone, most notably with the property listings search and home value estimator functions. When a user accesses the site through his or her handset, the Coldwell Banker Web site automatically recognizes that it is being accessed by an iPhone, and will serve up the special iPhone interface. iPhone users do not need to download any special software to benefit from this enhancement to the Coldwell Banker mobile technology.

“Providing easy access to real-time real estate information is critical for consumers in the home buying and selling process,” said Michael Fischer, senior vice president of marketing for Coldwell Banker Real Estate LLC. “Distribution of listings is crucial in today’s environment. Our mobile society is moving away from the desktop and utilizing cell phones and PDAs for more and more content and entertainment. With so many connecting to the Web by phone, we have to be where the consumer is in a way that makes sense.”

Those looking for a home will be able to search for homes and utilize the brand’s home value estimator. In addition, consumers will be able to enter specific search criteria such as city, state, price as well as optional filters including number of bedrooms and bathrooms. When a property is selected, iPhone users can view all of the specifications for that home and contact an agent directly.

“Now more than ever consumers want to access information about a home as they see it, pass it or hear about,” continued Fischer. “Being in front of a computer should not be mandatory.”

Earlier this year Coldwell Banker became the first national real estate brand to put its listings on in-car GPS devices through an exclusive feed to Dash Navigation. Drivers can now call up Coldwell Banker listings, map them, get directions and view other Coldwell Banker listings in close proximity.

iPhone is a registered trademark of Apple Computers, Inc.

 
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